I recently planned and booked our first annual holiday company dinner for our nutpods team. Its important to recognize and acknowledge the talents and efforts of those on our team that are working hard beside me to bring nutpods to retail life. And that reminded me that as much of a team approach as I like to take, there are times when I remember that I am the founder of this company and what a gift that is.
In addition to creating a product and all the labor involved to bringing it to market, I'm also creating a company as well, which is equally exciting to me and very, very personally fulfilling. Like most people, I've worked for other companies, large and small. Now, I get to take those experiences and apply it to my own.
Will we have a United Way Day of Caring? Yes. Will we offer corporate support to any particular non-profits? Yes: we believe in corporate stewardship in the areas of environmental sustainability (We are excited to partner with 1% for the Planet) and animal advocacy for our homeless furry friends (I've got my favorite but want to consider other worthy organizations like ASPCA).
Way back in MBA school, I know some of my peers saw setting the Mission, Vision and Core Values of a company as fluffy, but I LOVED that stuff. I could see that a mission is WHY you're doing what you're doing. The vision is WHERE you want to be. Your core values is WHO you are, and your strategic areas of focus are HOW you're going to get there. It's your road map to your business. It's important for me to share who we are as we want our fans, our employees, our vendors and our partners to know us, to know what we believe in and to know what we're working so passionately towards.
I'm so excited to work with my team to set these foundation blocks for our company and I can't wait to share them with you in due time. Thanks for coming along on this journey with us.
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